Value-added services are services provided in conjunction with the sale of insurance that go beyond the mere provision of insurance. The nature and quality of value-added services provided by an agent/broker or insurer are important factors for an insured in selecting between competing organizations.
These may entail risk control services or claims management services. Value-added services provided by employment practices liability (EPL) insurers, for example, seek to prevent and control the kinds of claims covered by EPL insurance (EPLI) policies and include items such as human resource audits, training and reference manuals, sample employee handbooks, loss prevention software, and "hotlines." Hotlines are manned by live human resource professionals who provide advice on handling employment-related issues and incidents.