IRMI Update—Issue #152

An E-mail Newsletter for Risk and Insurance Professionals
ISSN: 1530-7948
January 10, 2007

In This Issue

Message from the Editor

Colleague,

Last year was an incredible one for IRMI. The Construction Risk Conference once again filled to capacity with more than 1,500 participants, the number of CRIS designees rose to nearly 700, our winter and spring seminars were attended by 650 people, and our family of publication subscribers continued its steady growth. We are truly blessed by the friendship and support of our tens of thousands of customers. Thank you very much for your business.

Everyone at IRMI is very excited about the prospects for 2007 because we have plans to introduce many improvements in our web sites and reference library. For example, we just intgroduced a new incredibly powerful online version of our popular Classification Cross-Reference. This publication has always been popular because it saves agents, CSRs, premium auditors, and underwriters huge amounts of time when selecting or verifying the correct classification codes by cross-referencing all the workers compensation, SIC, NAICS, and general liability classification codes to each other. Our new online version is even more user-friendly because it allows you to sort, search, and scan the codes in almost any manner you can think of.

If you already subscribe to the Classification Cross-Reference in IRMI Online, be sure to check it out. You're going to love it. Learn more about it here.

On behalf of my IRMI colleagues, I wish you all the best for happiness, good health, and prosperity in 2007. We truly appreciate your confidence, friendship, and support.

Have a great day.

Jack

Jack P. Gibson, CPCU, CRIS, ARM
President
IRMI

Risk Tip

Manage Your Cost of Risk to Control Price—Every facet of your organization affects your cost of risk. And it is difficult, at best, to quantify all aspects of this total cost of risk. For example, if you manufacture a specialty product and are faced with a recall, how do you value the loss of your reputation or market share? In contrast, other components of your total cost of risk are easily quantifiable, such as insurance premiums, or the downtime of a piece of machinery and the resulting lost production.

Total cost of risk describes the cost of both pure and speculative risk, and it's synonymous with the price of your risk management program. Your goal is to structure a risk management program that minimizes your price while protecting your organization, personnel, property, and net income. You can do this through a variety of insurance and non-insurance strategies.

  • Work with your agent to identify your exposures. This means quantitatively looking at your hard numbers, while qualitatively reviewing if your business initiatives are in correlation to your risk management program.
  • An estimated 75 percent of commercial insurance expenses are claims driven. Look to control and reduce this percentage by implementing pre- and postloss control measures such as developing a comprehensive employee safety program, return to work program, and anti-fraud campaign.
  • Next, focus on transferring and financing the remaining exposures. Consider how much risk you can afford to assume in-house, how might contractually transfer risk to third parties, and what portion of the exposures should be insured.
  • Develop a strategic action plan, execute your risk management program, and stay committed to monitoring and supporting your initiatives will lead you to your goal: managing your total cost of risk to control your price.

By: John Kuehn, P&C Operations Manager
Zywave, Inc.
john.kuehn@zywave.com

Suggest a Risk Tip. Send us a practical tip (less than 300 words) for identifying and managing risks, buying insurance, managing claims, or filling gaps in insurance coverages. Submit your tips. We'll acknowledge your contribution as we did for John.

What's New in Your IRMI Library

We have recently updated a number of the reference manuals in the IRMI library and published new issues of The Risk Report and Captive Insurance Company Reports. To make sure you don't miss any of this new information take 30 seconds to scan the "What's New" summary page.

For IRMI Online and Print Subscribers

For SilverPlume Sage subscribers

New Expert Commentary

There are now over 800 risk management and insurance articles on IRMI.com. Below you'll find summaries of some recent additions with links to the articles.

NFIP Insurance CE Course Fulfills State Requirements

IRMI is now offering a new online course, "National Flood Insurance Program: What You Should Know." This course was created in response to FEMA's request of state insurance regulators to establish minimum training and educational requirements for all insurance producers who sell flood insurance policies. A number of states have established a requirement for at least 3 hours of training on the NFIP program and more are expected to do so. FEMA devised a template of various provisions it felt were necessary to cover in the course, and IRMI utilized this template in designing the course. As a result, the course is approved for at least 3 hours CE credit in all states that require NFIP training, and it fulfills the flood insurance course requirement as well. To see whether your state has approved this course, visit here.

Expert Commentator Profile: John Pryor

Since joining the IRMI.com team in 2004, John Pryor has authored 12 articles on continuous performance improvement as applied to the insurance industry. He is CEO of his own independent consulting firm in Bakersfield, California. In 2006 he retired as co-founder of Kern Insurance Associates, where he continues to serve on the board of directors. For more information on Mr. Pryor, see his full biography and a list of his articles.

Your View—Disaster Training

In IRMI Update 151, Jack Gibson asked readers for their strategies for effective disaster planning and training employees on their plans. Below are some of the responses we received.

  • Our office has implemented a Business Continuity Plan (BCP) and conducted extensive testing of the plan on weekends, including live data entry. Each time we've tested, we learn that there are still many issues that were unforeseen that cause continual adjustments to our plan. The impetus for this was certain clients that required us to have a continuity plan, but without full support from top management our plan would be another binder on the bookshelf. Get staff buy-in, try to make it fun, and get middle management to continually think "disaster" with every workflow and procedure.

    —Trish Drew, Marketing Manager, Jenkins Athens Insurance Service, Concord, CA

  • I think many organizations miss opportunities that arise from events that stress their systems, but are "less than disasters." For example a nursing home I visited had survived a small fire quite well, evacuating all the residents for several hours and readjusting for the damage after. They noted that the process was much easier because the weather was good and the fire occurred during the day shift with maximum staffing. I urged them to rethink (while it was fresh) how it would have differed at night with a foot of snow.

    In our area, we have had a number of long power outages, but we could still access most transportation and shipping, and water supplies were sound. However, it gave people a great opportunity to consider how they might respond to one or two more complications in the scenario.

    —Kathy Wire, President, Kathryn Wire Risk Strategies, St. Louis, MO

  • My company has a disaster recovery team, and each department has a representative. Previously, tests were informal—we had a phone tree, and employees were called the night before and asked to meet at a different location within our building the next morning. Those that got the message were rewarded with coffee and doughnuts at the designated location. Now the system is automated, and employees are still contacted via telephone and asked to confirm certain information to insure we've made contact. Results are much more accurate, and these tests are conducted approximately twice per year. This communication system would be enacted in the event of a disaster that affected our workplace.

    —Pam Pawelek, Territorial Underwriting Manager, Allstate Insurance Company, South Barrington, IL

  • Hurricane Katrina provided a huge wake-up call for us. Like many other companies, our disaster response plans centered largely around our September 11 experience, i.e., establish a control center within the perimeter, pre-established contracts with hotels for lodging, role assignments for control center coordination, etc. Many elements of this plan were totally inapplicable to Katrina response. Reminders regarding this dose of humility serve as great motivators for ongoing investment in planning, creative exercises to address multiple worst-case scenarios, etc. Interestingly, as we currently prepare to provide psychological first aid for employers during pandemic flu conditions, a synthesis of our other plans is helpful.

    —Bob VandePol, President, Crisis Care Network, Grandville, MI

  • One way to reduce some confusion from the top down is to have a central preparedness theme that individuals can relate to and participate in on their level as well as the corporate level. One such tool that has found considerable acceptance here and across the country is the use of ICE (In Case of Emergency). It no longer represents just simply programming your cell phone with contact numbers but the whole concept of being prepared. Use of the highly recognizable ICE icon and preparedness tools can be understood at all levels and encompass all aspects of disaster preparedness. The CNY Public Safety Training Center (PSTC) is coordinating efforts to use the publicly available ICE tools to develop preparedness training for the community. NYCM has provided this free access for about a year now and large groups and hospitals have been the main users as has some CERT groups....bottom line, getting people to buy into the disaster preparedness process has to have some rallying point—ICE might be that tool.

    —Mark Balduzzi, Safety Manager, New York Compensation Managers, Inc., Syracuse, NY

How To Get IRMI Update E-mails

IRMI Update is sent to subscribers by plain text e-mail twice each month. To initiate your free subscription, use the e-mail registration form.